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Privacy Policy

Last updated: March 2026

This Privacy Policy explains how LeadGen collects, uses, and protects your personal information when you use our platform. We are committed to being transparent about our data practices.

1. Introduction

  • LeadGen ('we', 'us', or 'our') operates a B2B lead generation platform that helps businesses discover and research potential customers.
  • This Privacy Policy explains what personal information we collect, how we use it, and your rights regarding that data.
  • By creating an account or using our platform, you agree to the collection and use of information as described in this policy.
  • We are committed to protecting your privacy and handling your data in a transparent and lawful manner.

2. Information We Collect

  • Account information: When you register, we collect your first name, last name, company name, website URL, business type, and email address.
  • Payment information: When you subscribe to a paid plan, payment is processed by Stripe. We do not store your card number or full payment details on our servers.
  • Usage data: We collect information about how you use the platform, including searches performed, leads viewed, campaigns created, and features accessed.
  • Email addresses: If you submit your email via our early access form, we store it to contact you about product updates and launch information.
  • Technical data: We may collect your IP address, browser type, and device information for security and rate-limiting purposes.

3. How We Use Your Information

  • To provide and operate the LeadGen platform and all its features.
  • To process payments and manage your subscription via Stripe.
  • To send transactional emails such as account verification, billing receipts, and password resets.
  • To contact early access subscribers with product updates and launch announcements.
  • To improve the platform by understanding how users interact with it.
  • To detect and prevent fraud, abuse, or unauthorized access.

4. Data Sharing

  • We do NOT sell, rent, or trade your personal data to any third party for marketing purposes.
  • We do NOT share your data with advertisers or data brokers.
  • We may share data with trusted service providers (such as Supabase, Stripe, and Vercel) solely to operate and deliver our platform. These providers are bound by confidentiality obligations.
  • We may disclose your information if required by law, court order, or to protect the rights and safety of our users or the public.
  • In the event of a business merger, acquisition, or asset sale, your data may be transferred as part of that transaction. You will be notified in advance of any such change.

5. Third-Party Services

  • Supabase: We use Supabase for user authentication and database storage. Your account data and generated leads are stored in Supabase. Supabase is SOC 2 compliant and encrypts data at rest and in transit.
  • Stripe: We use Stripe to process payments. When you enter payment details, they are sent directly to Stripe. We only store a Stripe customer ID and subscription status. Stripe's privacy policy applies to payment data.
  • Vercel: Our platform is hosted on Vercel. Vercel may process request data including IP addresses as part of serving the application.
  • We do not use Google Analytics, Facebook Pixel, or any advertising tracking tools.

6. Data Storage & Security

  • All data is stored in Supabase databases hosted on AWS infrastructure.
  • Data is encrypted in transit using TLS and encrypted at rest.
  • We use row-level security policies in our database to ensure users can only access their own data.
  • Access to production systems is restricted to authorized personnel only.
  • We regularly review our security practices and update them as needed.

7. Data Retention

  • Your account data is retained for as long as your account is active.
  • If you delete your account, we will delete or anonymize your personal data within 30 days.
  • Early access email addresses are retained until you unsubscribe or request removal.
  • Billing records may be retained longer where required by law.

8. Your Rights

  • Access: You may request a copy of the personal data we hold about you at any time.
  • Correction: You may update or correct your account information directly in your profile settings.
  • Deletion: You may request that we delete your personal data. We will comply within 30 days except where retention is required by law.
  • Portability: You may request an export of your data in a machine-readable format.
  • Opt-out: You may unsubscribe from marketing emails at any time using the unsubscribe link in those emails.
  • To exercise any of these rights, contact us directly.

9. Cookies

  • We use session cookies to keep you logged in. These are essential for the platform to function.
  • We do not use advertising cookies or third-party tracking cookies.
  • You can disable cookies in your browser settings, but this may prevent you from logging in.

10. Children's Privacy

  • LeadGen is intended for business use and is not directed at children under the age of 16.
  • We do not knowingly collect personal data from anyone under 16. If we become aware of such data, we will delete it promptly.

11. Changes to This Policy

  • We may update this Privacy Policy from time to time.
  • We will notify registered users of material changes via email or a prominent notice on the platform.
  • Your continued use of the platform after changes are posted constitutes acceptance of the updated policy.

12. Contact

  • If you have questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact us.
  • We aim to respond to all privacy-related requests within 30 days.

You can also review our Terms of Service.